Corporate photography is the art of creating photographs for promotional purposes. For example, for your company brochure, website or social media channels. Commercial photographers specialise in imagery intended to be able to sell a product, company values or even portray a lifestyle. They will direct the shot to be able to achieve a particular aim that you have set out for them. For example, how easy it is to train in a brand of gym clothing. Or the luxurious surroundings of a spa.