Alerts and purchase recommendations. So you mentioned just recommendations. Absolutely. There are appropriate times when a consumable might be appropriate or oil for your chain. If you've written your bicycle 20 hours and a platform like this would know at 15 hours it's being ridden once a week for an hour so we've got five more weeks to go. And so we're not gonna actually hit them with a coupon, hit our owner with a coupon. A campaign we're going to wait until we're, two hours worth of bike riding away from when the oil would be appropriate and offer educational link. Would you like to see how you would properly take care of that chain?