There is hardly any spectacular and more vivid project presentation opportunity than architecture rendering. It is the only time-saving and realistic approach to show the client what he is expected and inspire him to cooperate with the company further. But the growing competition on the rendering market made designers look for new appealing solutions that will allow the company look outstanding. One of such latest solutions is artistic architectural visualization where details and the general look of the visual acquire some extraordinary unrealistic and thematic features. This type of rendering has taken its niche in the industry too, but unfortunately, it still can not overcome the popularity of photoreal 3D rendering. There are several reasons for that.