For homeowners installing basement insulation in St. Catharines, the main purpose is to make the space functional and comfortable. Clearly, the furnace equipment will stay, the laundry setup will remain, and the storage space will likely be improved. But for most, the idea is to make the basement more family-friendly. It may be in the form of a new “media” room; another bedroom; or a home-office arrangement. Some may even choose to create a self-contained apartment.