Alfred Secure was born out of the collaboration between the Alfred / Celliers Intelligents team, developers of solutions combining human expertise in wine and high technology, and La Zone, the Industrial Alliance unit responsible for creating innovative solutions In the field of finance and insurance. The aim was to create a product that fits into the life of the wine lover through his mobile device and does not cover the physical place where the wine is stored but the liquid itself, regardless of the insured’s domestic policy.