If you ‘re brand-new to affiliate marketing, you may want to focus on the Pay Per Click (PPC) side of things. With PPC, you can make commissions just if you send out traffic to the merchants ‘ sites. If the visitors put on ‘t buy anything after clicking your links, you ‘ll simply keep making commissions. To optimize your profits, you should work with the top Pay Per Click marketers, since they ‘re usually the ones with the greatest commissions.