Business analysis is used if the aim of the project is that an existing business will be improved and thus likely to change. We start by describing the current situation and then create a scenario for the future. It is important to agree on the starting position in order to measure the effect of the change. The mapping also makes the anchor stronger, for both those involved in the work through interviews, workshops, etc., and for those who can receive information about the current situation and the degree to which future action is needed.