Primary examples of lost control range from posted Facebook photos that someone else shared and tagged, without the subject’s permission, to negative comments and reviews about anything at all. At the same time, by not engaging in social media is to risk losing out on any kind of online presence. It’s important to remember that the impact of a person’s digital reputation can be immense and not taking advantage it can mean missed opportunities. Societal and ethical issues in the information age are a common topic for conversation in both personal and professional circles.