Leverage the cloud to run AI, ML, compliance checks and other applications on cold data. With cold data in the cloud, you can access, search and process your cold data without putting any load on your storage array. The cold data that is tiered off has value. Being able to process and feed your cold data into your AI/ML/BI engines is critical to staying competitive. By tiering you can extract value from your cold data without burdening your storage array. This also helps to extend the life of your storage array.