Moz's' Pro Tools. UpCity's' SEO Report Card. Screaming Frog's' SEO Spider. Found's' SEO Audit Tool. Varvy's' SEO Overview Tool. HubSpot's' Website Grader. Purpose: Website performance and SEO audit. Back in 2007, HubSpot released a tool called Website Grader that helped businesses uncover search engine optimization opportunities. Because a lot has changed since then, the company has built a new and improved version of the tool for 2020. Website Grader is a free online tool that generates personalized reports based on the following key metrics.: The tool will analyze your site's' page size, requests, speed, and key SEO metrics. The tool will check if your website is equipped to serve mobile users the best experience. The tool will determine if your website is easy to find both by humans and search engines. It checks for factors like page index, meta descriptions, content plugins, and descriptive link text. The tool will check if your site is secured for your users. It checks to see if your site runs on HTTPS and has secure javascript libraries. To get your website grade, go to Website Grader, enter your URL and email, then get your score.