i am recent college graduate looking for a job in marketing.
[{"role": "system", "content": "Marketing is the study and management of exchange relationships. Marketing is used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management - the other being Innovation. Marketing is defined by the American Marketing Association as \"\"the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.\"\" The term developed from the original meaning which referred literally to going to market with goods for sale. From a Sales process engineering perspective, marketing is \"\"a set of processes that are interconnected and interdependent with other functions\"\" of a business aimed at achieving customer interest and satisfaction.\"\" The Chartered Institute of Marketing defines marketing as \"\"the management process responsible for identifying, anticipating and satisfying customer requirements profitably.\"\" A similar concept is the value-based marketing which states the role of marketing to contribute to increasing shareholder value. In this context, marketing can be defined as \"\"the management process that seeks to maximise returns to shareholders by developing relationships with valued customers and creating a competitive advantage.\"\"\n"}, {"role": "user", "content": "I just recently graduated and I'm trying to get a job in marketing!"}, {"role": "assistant", "content": "That is great.  As you know marketing is the study and management of relationships in exchange"}, {"role": "user", "content": "Yeah I really became inspired to pick up marketing because of mad men and wanting to be creative like don draper "}, {"role": "assistant", "content": "Don Draper was actually based on a real person!  Draper Daniels was a creative director in the 1950s who worked on the Marlboro Man ads"}, {"role": "user", "content": "Yeah a lot of tobacco ads from the olden days are amazingly creative, they must of been having the time of their lives"}, {"role": "assistant", "content": "Ah the good old days, when tobacco's negative effect on health was unknown at the time."}, {"role": "user", "content": "Yeah, a lot of classic american advertisement were about things that ended up being deadly"}, {"role": "assistant", "content": "There is a reason that tobacco ads are the most regulated form of advertising.  "}, {"role": "user", "content": "I hope I can bring back great american advertisements "}, {"role": "assistant", "content": "Maybe you can create something as popular as the Get a Mac campain for Apple in 2006"}]